Advertisers then use the Lotame-created user groups and audiences to design and deliver customized advertising campaigns or other relevant content to users on their devices.9 monthsMediaMathuuidMediaMath uses cookies to help recognize a computer or device so that they can deliver relevant advertising to you, measure the impact of that advertising and better understand and recognize digital media usage patterns.1 year 28 daysNitroPacknitroCachedPageCDN.