It contains a unique ID that Google uses to remember the preferences and other information, such as the preferred language (e.g. English), how many search results that we wish to have shown per page etc. 1 Month 1P_JAR Third Party cookie Used to display personalized advertisements on Google sites, based on recent searches and previous interactions. These cookies are used to gather website statistics, and track conversion rates. 30 Days ANID Third Party cookie Used for advertising served across the web and stored in google.com. 1 year DV Third Party cookie Used for the purpose of targeted advertising.