We might also send you special offers on your birthday.<br> <br> <b>9.6 Targeted advertising on third party social media platforms and websites: </b>We may share your personal data – including your name, email address, address and date of birth – with third party social media platforms, including Facebook, and websites for the purposes of allowing those platforms to display targeted advertisements to you. You can ask Us not to share your personal data with platforms, but you will need to contact the platform with any requests in relation to how the platform uses your personal data because We do not control that.<br> <br> <b>9.7 You can opt out: </b>You are in control of your personal data. You can update your marketing preferences or opt out of personalized marketing at any time using your Guest Account or, where you do not have a Guest Account, by either clicking a link in an email marketing communication, replying STOP to an SMS text message or by calling the sender of any marketing communication.<br> <br> </li> <br> <br> <li> <b>Cookies and other tracking technologies</b> <br> <b>10.1 </b>We use cookie data and other technologies to collect information on Our web pages for a variety of purposes, such as to improve the design and content of Our website and to enable Us to provide a more personalized experience when you browse the Internet. We also use cookies for advertising and targeted tracking purposes, which aims to improve the relevance of the advertisements you see. For example, after you visit Our website you may be shown advertisements relating to Our services and products on third parties’ websites.<br> <br> <b>10.2 </b>Most web browsers have an option that allows you to turn off all cookies or have your computer inform you each time that a request to place a cookie is being made.