Additionally, some third-party ad technology companies may provide us with information about you (such as demographic information) from offline and online sources, which we may use to provide you with more relevant and useful advertising. </p> <p>Advertisers or third-party ad technology companies working on their behalf sometimes use automated technologies to serve the ads that appear on our Sites and Apps. They automatically receive your IP address and other device identifiers when this happens. They may also use cookies to measure the effectiveness of their ads and to personalize ad content. </p> <p> <strong>